Customer Insights

Customer Insights helps you understand the lifetime value of the customers in your store, presented in plain, readable language. The dashboard groups your customers into four segments (Champions, Loyal buyers, At-Risk customers, and New shoppers) so you can see who contributes most to your revenue and who may be drifting away. For at-risk customers, the app shows an estimate of the revenue that could potentially be recovered, which can help you decide where to focus your retention efforts. Alongside the segments, you'll find key lifetime value metrics with period-over-period comparisons and a monthly revenue chart covering the past 12 months. Plain-English insights highlight patterns in your data and suggest areas worth a closer look. The app is designed to work with minimal setup, drawing on your existing store orders and updating as new orders come in. It's built for store owners who want a clear view of their customers without complicated reporting tools.