Wix Smart Chat

By Wix

Support visitors 24/7 with AI and manual chat

Built by Wix
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  • Hipaa Supported Apps hipaa-supported-apps Visible
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  • Collect Leads collect-leads Visible
  • Random Test random-test
  • Popular This Month popular-this-month Visible
  • Made by Wix made-by-wix Visible
  • Exclude from EditorX exclude-from-editorx
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App Market Index analysis No public analysis badge
Rating
Rated 2.74 out of 5 from 153 reviews.
Pricing Free
Marketplace Currently listed

Overview

About this App

Wix Smart Chat combines AI chat and manual chat in one place, so you can support visitors in the way that fits your business—automated answers, real human replies, or a flexible mix of both. Stay responsive during peak hours and after hours with flexible availability modes: AI 24/7, manual 24/7, scheduled hours, or inactive (with offline options to keep collecting leads). From your dashboard, you can test and improve the AI, add knowledge and restrictions, adjust the AI’s identity and style, and review conversations in your Inbox—so Smart Chat becomes more accurate and helpful over time. Get easy access to key chat analytics that help you learn more about your site visitors and improve how you engage with them to boost conversions. Smart Chat also analyzes your conversations to give you key insights into what your customers are looking for and how you can improve your business. Previously known as Wix AI Site Chat, Smart Chat is now upgraded to include live (manual) chat—and it’s designed to replace the old Wix Chat with one unified solution.

What the listing highlights

  • Choose how you’re available: AI chat 24/7, manual chat from your Inbox, or a mix on a schedule
  • Capture leads and guide visitors with contact forms, welcome messages, and quick topics
  • Track key chat analytics like conversations, visitors, response times, and items shown in chat
  • Get smart recommendations and actionable insights based on your chat conversations

Developer-written tags

  • Chat
  • Chatbot
  • ai
  • livechat
  • chatgpt
  • chat
  • chatty
  • smart-chat
  • chats
  • wix-chat
  • wixchat
  • chat-wix

Additional product media

Promotional media

Wix Smart Chat banner
Banner

Reviews

Official Wix marketplace summary

Wix Marketplace feedback

Official published marketplace Reviews
Rated 2.74 out of 5 from 153 reviews.
  1. 5 stars
    30.1% 46 reviews
  2. 4 stars
    10.5% 16 reviews
  3. 3 stars
    7.2% 11 reviews
  4. 2 stars
    7.8% 12 reviews
  5. 1 star
    44.4% 68 reviews

Review intelligence

App Market Index summaries derived from currently preserved Wix Review rows. The selected period affects only Review activity and Ratings; replies, publication state, and Review patterns describe the overall preserved dataset.

Review activity, rating distribution, stored replies, publication state, and App Market Index review-pattern signals.

Calculated as of

Review activity

Reviews whose original Wix Review date falls in the selected elapsed-day period, compared with the immediately preceding equal period. Each paired bar represents the same relative part of both periods.

Reviews in selected period

0 −11 (−100%) vs previous 30 days

0 Reviews in the selected 30 days and 11 in the previous 30 days.

Review activity comparison.

Ratings in selected period

Current stored ratings for Reviews whose original Wix Review date falls in the selected elapsed-day period. Counts and percentages use only Reviews with a stored 1–5 star rating.
Average rating — Previous-period average unavailable
Sample size 0

No stored Reviews in this period

Stored replies

Reply coverage is the percentage of 216 preserved Reviews with at least one stored reply. Median and P75 use 190 Reviews with valid dated stored replies. Reply authorship is not inferred.
Stored reply rate.
Stored replies
190
Median first reply
13.2 days
P75 first reply
25.6 days

Stored publication state

Current stored state across 216 preserved Reviews. A Review may remain preserved after it is no longer published by Wix.
Stored Review publication state distribution.
Published
146 67.59%
Unpublished
70 32.41%
Unknown
0 0%

Review pattern signals

Automated App Market Index classifications, not proof of manipulation. Ordinary strength uses published 5-star Reviews. Suspicious unpublished is a separate signal for stored unpublished 5-star Reviews; an App can carry both kinds of evidence.
Review pattern signal counts.
Suspicious 0 of 45 stored published 5★ Reviews.
0 0%
Very suspicious 0 of 45 stored published 5★ Reviews.
0 0%
Extremely suspicious 0 of 45 stored published 5★ Reviews.
0 0%
Suspicious unpublished 0 of 216 preserved Reviews. Any stored unpublished 5-star Review qualifies independently; no cross-App relationship is required. The reason for unpublication is unknown.
0 0%

Review timeline

Visualize Review volume and rating mix over time, plus Review-pattern activity.

Active months
25
Peak Review month
Mar 2025 · 30

Review volume

Reviews are grouped by original Wix Review month. Rating colors use each Review's currently stored rating. Hover a column for exact monthly counts.
Ratings
Monthly stored Reviews split by rating.

Review intelligence over time

Each lane has its own scale so low-volume evidence remains visible. Hover a mark for the exact monthly count. Pattern classifications describe current stored analysis grouped by original Review month.
Unpublished70 Surviving Wix-supplied unpublication dates grouped by the month in which unpublication was stored.
Unpublished monthly activity.

Ratings describe currently preserved Reviews grouped by their original Review dates. Unpublished activity uses surviving Wix-supplied unpublication dates. Switch to Table for exact numbers.

App Market Index archive

Review list

Browse preserved published and unpublished Reviews.

These are preserved App Market Index Review rows. They are separate from the current official Wix marketplace summary shown above, and publication labels describe the state currently stored by App Market Index. About this archive

These Reviews were previously observed by App Market Index and Wix later supplied an unpublished state for them.

  1. musclorsuplementos
    2.0 Unpublished

    Esta com um problema grave no funciomaneto para mobile.

    O funcionamento para desktop esta perfeito, porém no mobile, quando clico no icone, ele não abre o chat com a IA e desaparece o icone.

    Stored reply

    1. Reply

      Thanks for your feedback! We checked your mobile site and confirmed that the AI Site Chat is correctly installed and accessible through the Quick Action Bar (icon with 3 dots, we were able to open the chat successfully. One thing to consider: we noticed you also have a WhatsApp widget on your mobile site. In some screen resolutions, this widget may overlap or partially block the Quick Action Bar, making it harder to access the AI chat. You might want to adjust its placement to avoid this issue. Let us know if you need help making these changes - we’re happy to assist!

  2. andrewmason007
    2.0 Unpublished

    doesn't appear on mobile app

    works on pc but no show on a mobile website

    Stored reply

    1. Reply

      Thanks for your feedback! Wix AI Site Chat does work on mobile as well as desktop. If it’s not appearing on your mobile site, please try the following: Go to your Editor → Mobile Editor (click the mobile icon in the top left) → Add the Quick Action Bar – this will place the AI Chat on your mobile site. Once added, publish your site again so visitors can see and use the chat. If it’s still not showing up, feel free to send us a screenshot, we’re happy to help!

  3. kusumoto0
    2.0 Unpublished

    トレーニングをしても追加されません

    いまいちの回答をしたときに、その詳細をレビューにして送るのですが、その内容が追加されません。「技術的な問題がおこりレビューが追加されなかった」と毎回なります。トレーニングの意味がありません。

    Stored reply

    1. Reply

      ご意見ありがとうございます。そして、AIトレーニング機能のご利用中に問題が発生したこと、お詫び申し上げます。 これは一時的な不具合であった可能性があります。現在、「AIをトレーニング」機能は正常に動作していることを確認しておりますので、もう一度お試しいただければと思います。 もし再度問題が発生するようであれば、スクリーンショットをお送りいただければ、こちらで詳細を確認し、解決のお手伝いをさせていただきます。 Wix AI Site Chat の改善にご協力いただき、ありがとうございます。

  4. TheEventsConsultant
    2.0 Unpublished

    Its very rigid and inflexible

    Why I can see this could be a fantastic option and it is something that we really want on our website. However this model is currently very rigid and inflexible and does not allow for any real customisation which makes it unusable. If you are running a really basic site this could be an option, but for anything more complicated, it is just not up to the job sadly.

    Stored reply

    1. Reply

      Thanks for your feedback, we hear you. Wix AI Site Chat is designed to work out-of-the-box for most websites by learning your site content automatically. However, we know that more advanced customization options are important, especially for complex businesses. This is something we're actively working on improving. If there are specific areas where you'd like to see more flexibility, we'd love to hear them. Your input helps us shape the next updates.

  5. tetsuhiro555
    2.0 Unpublished

    アプリがアンインストールできなくなりました

    Stored reply

    1. Reply

      こんにちは、 アプリのアンインストールができなくなったとのこと、ご不便をおかけして申し訳ありません。 以下の手順でアンインストールが可能です: Wixのサイト管理画面にアクセスしてください。 左側のナビゲーションメニューから「アプリ」または「アプリを管理」をクリックします。 一覧の中から「Wix AI Site Chat」を探してください。 アプリ名の横にある「︙(3つの点)」をクリックし、「アプリを削除」を選択してください。 それでも削除できない場合は、サイトエディタを開き、チャットウィジェットを右クリックして「削除」を選ぶことで、アプリの削除が可能です。 ご不明点があれば、いつでもご連絡ください。 よろしくお願いします。

  6. ogawa8018
    2.0 Unpublished

    モバイルサイトになると利用できない。

    pcサイトだと利用可能だが、モバイルサイトだと利用できない。

    Stored reply

    1. Reply

      こんにちは、 モバイル環境でのご利用についてご連絡ありがとうございます。 Wix AI Site Chat はモバイルウェブでも正常に動作するよう設計されています。ただ、特定のケースで問題が発生している可能性がありますので、もしよろしければスクリーンショットや具体的な例をお送りいただけますか? こちらで確認し、できる限り早く対応させていただきます。 ご協力ありがとうございます! Wix チームより

  7. tonyscholl36
    2.0 Unpublished

    AI app made mobile website inoperable

    The App made all the links, menus, and other interactions on my mobile website unclickable, despite working in the editor preview. Once I deactivated Wix AI Site Chat, the mobile website worked again as intended.

    Stored reply

    1. Reply

      Hi, and thank you for bringing this to our attention. This is actually the first time we've heard about the AI Site Chat affecting mobile site interactions in this way, so we’re definitely looking into it. To help us investigate further, it would be really helpful if you could share more details — such as the device and browser you used, or a short screen recording if possible. We really appreciate your feedback — and we’re here to get this resolved.

  8. gabrielsknight
    2.0 Unpublished

    Not As Good As JotForm

    I would highly recommend the development team look at how the Jotfrom AI assistant works as its 10 times better and can be trained without limitations of how many knowledge pieces you feed it , can customise the Avatar and it feels more customizable .

    Stored reply

    1. Reply

      Hi, and thanks for your feedback! JotForm is a great tool — and we appreciate the comparison. The key difference with Wix AI Site Chat is that it’s designed to work out of the box, without needing training, as long as your site has updated content. For example, the AI automatically learns your products, prices, and services directly from your site — no need to upload files. The “Train AI” feature inside the AI Site Chat is there to add extra info not already on your site — and we’re working on expanding it with many more capabilities soon. Thanks again for sharing your thoughts!

  9. serahjennings
    2.0 Unpublished

    Needs work

    Cool feature except prompts and programming is very limited. You can not get it to change the way it talks, or make it stop using emojis. It would be good if you could personalise it much more.

    Stored reply

    1. Reply

      Hi, and thank you for your feedback! We're glad to hear you find the feature cool, and we agree — personalization is an important next step to make the AI feel even more aligned with your brand. Right now, we're focusing on giving users control over accuracy, which you can do through the “Train AI” feature in the app settings. That lets you define how the AI should respond to specific topics or questions. As for tone of voice and style — including things like removing emojis or changing how the AI speaks — that's something we're actively working on. You can also vote for this feature here to help us prioritize it: 👉 Customize AI Chat’s interaction style (vote): https://support.wix.com/en/article/wix-ai-site-chat-request-customizing-the-ai-site-chats-interaction-style Thanks again for sharing your thoughts — they really help us improve.

  10. suzannebarber1
    2.0 Unpublished

    Customise AI chat to exclude emoji's

    It frustrates me I cannot train the AI responses to stop using baby bottle emoji's when responding to breast feeding issues. It goes against the Code of International of Milk Marketing and puts me professionally in a very difficult position. Worst still it is difficult to contact support except through chat bot! Ironic eh?

    Stored reply

    1. Reply

      Hi, and thank you for your thoughtful feedback. We completely understand your concern, especially given the importance of staying aligned with the International Code of Marketing of Breast-milk Substitutes. You're absolutely right — the use of emojis like the baby bottle in this context can be inappropriate and professionally sensitive. We can help with that: we’ll go ahead and remove emoji usage from your AI Chat so that responses remain neutral and aligned with your tone. Also, you can vote for a dedicated feature request to control the AI’s interaction style — including turning off emojis — on this page: 👉 Vote here https://support.wix.com/en/article/wix-ai-site-chat-request-customizing-the-ai-site-chats-interaction-style We appreciate your honesty and care in raising this issue — and you're right, the irony of chatbot-only support isn't lost on us. We're working to make direct support more accessible as well. Thanks again for your feedback. We're here to support you.

  11. kaijamarketing
    2.0 Unpublished

    Please fix Wix Ai Sitechat Bugs 🐞, I want to use it!

    Hi I have just installed successfully Wix AI Site-Chat on another website and its working without any issues. On my own site (same Wix produkt, another Domain and Login) I've installed it a couple of days before as well. There I am facing the fact, that it's installed and after clicking "open" in Editor it happens nothing. Pretty strange, also that I can not deinstall the App and reinstall it to fix it that way. @WIX: Please resolve this bug asap, so I can implent this pretty good home grown App from your side also on my Site. Thank you. Best regards

    Stored reply

    1. Reply

      Hi, and thank you for your message — and for your kind words about the app! We’re happy to hear it’s working well on one of your websites! Regarding the issue on your other site: Wix AI Site Chat is fully supported on sites built with Wix Studio, so it should work there as well. Here’s what you can try to resolve the issue: 1. Open your site in the Editor 2. In the left navigation, click the icon with four squares — that’s the App Market 3. Click the gear icon labeled “Manage Apps” 4. Look for Wix AI Site Chat in the list - If it’s there and shows “Complete installation”, click that to finish the setup - If it’s not listed, please try installing the app again from the App Market That should get things working. If not, feel free to reach out and we’ll be happy to assist further. Thanks again for your support — we’re excited to see you using the app!

  12. filmmakertubebr
    2.0 Unpublished

    iA não demostra interesse

    Hi! The AI has improved, but there's a key issue: it always prioritizes website content, even when the custom training says otherwise. For example, when a customer asks about a video, it skips the conversation and immediately pushes them to a website link or contact, without exploring their needs. The problem is that it jumps to the final step too early, making the interaction feel rushed. Even with custom training to avoid this, it keeps happening. Suggestion: There should be training options like: Use site content automatically Use manual/custom training It would be ideal if the AI could follow custom instructions first, and only refer to the site when no relevant criteria are found. That would give users confidence and control. I used my free credits testing a real case, and it failed due to this behavior. Improving this would increase trust and app ratings. Thanks!

  13. annettekobel
    2.0 Unpublished

    funktioniert leider nicht

    lasst sich nicht öffnen

    Stored reply

    1. Reply

      Hallo, vielen Dank für Ihr Feedback. Es tut uns leid zu hören, dass die App bei Ihnen nicht funktioniert hat. Wir hatten kürzlich ein technisches Problem, das inzwischen behoben wurde. Die App sollte sich jetzt wie erwartet öffnen lassen. Könnten Sie es bitte noch einmal versuchen? Wenn das Problem weiterhin besteht, würden wir uns freuen, wenn Sie uns kurz mitteilen könnten, auf welcher Website Sie es verwenden – so können wir das Problem gezielt untersuchen und schnell lösen. Vielen Dank, dass Sie die App ausprobiert haben!

  14. christiangauthier0
    2.0 Unpublished

    interrogation

    je pose des questions ex : pratiquez vous l'arret du tabac reponse je ne comprends pas qu'est ce que je dois faire pour utuliser cette application?

    Stored reply

    1. Reply

      Bonjour, et merci pour votre message. Nous sommes désolés pour cette expérience frustrante. La semaine dernière, nous avons rencontré un problème technique lié à l’indexation du contenu du site, ce qui a empêché l’IA de bien comprendre certaines questions — comme celle que vous avez mentionnée. Bonne nouvelle : ce problème a été corrigé. Nous vous invitons à essayer à nouveau l’application, et à poser les mêmes questions — elle devrait maintenant être plus précise et répondre en fonction du contenu de votre site. Si vous avez besoin d’aide pour optimiser les réponses ou les paramètres, n’hésitez pas à nous contacter — nous serons ravis de vous aider. Merci encore d’avoir essayé notre application !

  15. makoto0083
    2.0 Unpublished

    Is it working?

    Saving and editing are not working for me at the moment. I'm hoping they'll be back up and running soon.

    Stored reply

    1. Reply

      Hi, and thanks for your feedback. You're right — there was a temporary issue affecting saving and editing, and we're really sorry for the inconvenience. The good news is: this issue has now been fixed, and everything should be working properly again. We’d love for you to give it another try and let us know if you run into anything else. Thanks again for your patience and for using the app!

  16. careeraccelerate
    2.0 Unpublished

    Chat Form Feature for New Contacts & Integration with Automations

    The app needs a feature to send a contact form when the chat is opened to new visitors so it can integrate with contacts, workflows, and automations. Currently, the AI version lacks this feature. In addition, the app doesn't integrate with automations.

    Stored reply

    1. Reply

      Hi, and thank you for the thoughtful feedback — it’s really appreciated! You’re absolutely right that capturing leads and integrating with workflows is essential. Just to clarify, the AI Site Chat already includes a contact form feature in two key situations: When the chat is offline, you can choose to display a contact form to collect lead info. During an active AI conversation, if the AI doesn’t know the answer, it will automatically offer a contact form so the visitor can leave their details and the site owner can follow up later. As for deeper integration with Wix Automations — we completely agree it's important, and it's definitely on our radar for future updates. Thanks again for your input — it helps us keep improving in the right direction!

  17. signalsavvybot
    2.0 Unpublished

    Does not work as intended.

    The AI chatbot on my website does not switch to the leads contact form when it runs out of quota. Instead, it merely collects user messages without providing answers, which is frustrating. Additionally, the offline message does not appear for the user.

    Stored reply

    1. Reply

      Hello Thank you for your feedback. In the app settings (inside the dashboard) you have under 'Settings' tab an option: When the AI Site-Chat is offline: 1 - Show the AI chat on my site 2 - Hide the AI chat on my site Please check if option 1 is selected, and under it you will see sub-options that you you to choose from it: 1A - Collect leads with a contact form and let visitors write chat messages. 1B - Hide the contact form but let visitors write chat messages. 1C - Collect leads with a contact form but don’t allow visitors to write chat messages. Please let us know if it's solved the issue

  18. mrianreedok6
    2.0 Unpublished

    Always provides wrong answers

    I tried this after finding other bots a little pricy. However when testing it provided wrong or irrelevant answers. After offering the correct answers at testing it still reverted to its original wrong answer. The only way to make this work is to spoon feed the answers which is NOT AI.

    Stored reply

    1. Reply

      Thanks for the feedback. The AI ​​Chat Assistant is currently in beta and we are collecting feedback to improve the product. When you use the 'Test the AI' option in the App Settings, you can give negative or positive feedback to the AI's answers. We collect all such feedback and learn where the system did not answer correctly. From time to time, we update the AI ​​engine and thus improve it accordingly. The main goal is to allow the AI ​​to learn from every feedback as if it were a new employee in your business, you do not have to teach it everything, but it is advisable that you tell it what needs improvement. Very soon the 'Test the AI' option will receive a significant update, so that every feedback, the AI ​​will automatically learn and it will create information from every such feedback for future use in every conversation, thus making it possible to train the AI ​​​​effectively and very easily.

  19. marie9439
    2.0 Unpublished

    BUG: Can't train chat

    When you go to add knowledge, it looks like it does, but after hitting "Save" it turns it into a restriction. Will change when it's fixed.

    Stored reply

    1. Reply

      Hello, Thank you very much for the feedback We checked and found the problem, and it was fixed 👍

Plan comparison

Pricing & Plans

Free

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Displayed prices exclude tax where supplied.