Mailchimp

By Intuit Inc.

Boost traffic with email, SMS, and automation

Wix marketplace
  • Verified by Wix

Wix marketplace collections

All visible and hidden collection assignments stored for this App.

Other

  • rubi rubi
  • Apps Enterprise apps-enterprise
  • Random Test random-test
  • Enterprise Apps enterprise-apps Visible
  • product page catalog v1 product-page-catalog-v1
  • Verified verified
  • Wix Stores Catalog V3 wix-stores-catalog-v3
App Market Index analysis
  • Suspicious unpublished review pattern
Rating
Rated 4.71 out of 5 from 265 reviews.
Pricing External pricing
Marketplace Currently listed

Overview

About this App

Keep your audience engaged and boost your customer lifetime value with Mailchimp’s personalized marketing and SMS features (available to US customers only on paid plans). Connect your website and leverage your existing customer or subscriber data with Mailchimp’s powerful CRM. Send product recommendations, personalized automations, and SMS messaging to nurture existing relationships and reach even more customers at scale. Analyze your site’s performance to optimize your marketing strategy with Mailchimp’s custom reports and actionable insights to help you track sales and campaign efficiency. Further engage your target audience with relevant messages using Mailchimp’s AI-powered content creation tools. Get personalized suggestions designed to improve copy, imagery, and layout in future emails using Intuit Assist. Get started today by connecting your site with Mailchimp to access the advanced tools you need to manage and grow your business.

What the listing highlights

  • Connect your site with Mailchimp’s marketing tools to send multi-channel, personalized campaigns
  • Optimize campaigns using AI-powered content to save time, engage your audience, and enhance images
  • Use Mailchimp analytics to monitor campaign performance and get actionable insights on your audience
  • Target customers with automated reminders, follow-ups, and more based on their site interaction

Developer-written tags

  • automation
  • CRM
  • Advertising
  • marketing
  • email

Reviews

Official Wix marketplace summary

Wix Marketplace feedback

Official published marketplace Reviews
Rated 4.71 out of 5 from 265 reviews.
  1. 5 stars
    84.9% 225 reviews
  2. 4 stars
    6% 16 reviews
  3. 3 stars
    1.1% 3 reviews
  4. 2 stars
    0% 0 reviews
  5. 1 star
    7.9% 21 reviews

Review intelligence

App Market Index summaries derived from currently preserved Wix Review rows. The selected period affects only Review activity and Ratings; replies, publication state, and Review patterns describe the overall preserved dataset.

Review activity, rating distribution, stored replies, publication state, and App Market Index review-pattern signals.

Calculated as of

Review activity

Reviews whose original Wix Review date falls in the selected elapsed-day period, compared with the immediately preceding equal period. Each paired bar represents the same relative part of both periods.

Reviews in selected period

0 −11 (−100%) vs previous 30 days

0 Reviews in the selected 30 days and 11 in the previous 30 days.

Review activity comparison.

Ratings in selected period

Current stored ratings for Reviews whose original Wix Review date falls in the selected elapsed-day period. Counts and percentages use only Reviews with a stored 1–5 star rating.
Average rating — Previous-period average unavailable
Sample size 0

No stored Reviews in this period

Stored replies

Reply coverage is the percentage of 250 preserved Reviews with at least one stored reply. Median and P75 use 27 Reviews with valid dated stored replies. Reply authorship is not inferred.
Stored reply rate.
Stored replies
27
Median first reply
26.5 hours
P75 first reply
4.7 days

Stored publication state

Current stored state across 250 preserved Reviews. A Review may remain preserved after it is no longer published by Wix.
Stored Review publication state distribution.
Published
245 98%
Unpublished
5 2%
Unknown
0 0%

Review pattern signals

Automated App Market Index classifications, not proof of manipulation. Ordinary strength uses published 5-star Reviews. Suspicious unpublished is a separate signal for stored unpublished 5-star Reviews; an App can carry both kinds of evidence.
Review pattern signal counts.
Suspicious 0 of 206 stored published 5★ Reviews.
0 0%
Very suspicious 0 of 206 stored published 5★ Reviews.
0 0%
Extremely suspicious 0 of 206 stored published 5★ Reviews.
0 0%
Suspicious unpublished 2 of 250 preserved Reviews. Any stored unpublished 5-star Review qualifies independently; no cross-App relationship is required. The reason for unpublication is unknown.
2 0.8%

Review timeline

Visualize Review volume and rating mix over time, plus Review-pattern activity.

Active months
24
Peak Review month
Jan 2025 · 23

Review volume

Reviews are grouped by original Wix Review month. Rating colors use each Review's currently stored rating. Hover a column for exact monthly counts.
Ratings
Monthly stored Reviews split by rating.

Review intelligence over time

Each lane has its own scale so low-volume evidence remains visible. Hover a mark for the exact monthly count. Pattern classifications describe current stored analysis grouped by original Review month.
Suspicious0 Reviews currently classified as Suspicious, grouped by their original Review month.
Suspicious monthly activity.
Very suspicious0 Reviews currently classified as Very suspicious, grouped by their original Review month.
Very suspicious monthly activity.
Extremely suspicious0 Reviews currently classified as Extremely suspicious, grouped by their original Review month.
Extremely suspicious monthly activity.
Suspicious unpublished2 Stored unpublished 5-star Reviews, independent of cross-App relationships. Ordinary strength uses published Reviews; an App can carry both kinds of evidence.
Suspicious unpublished monthly activity.
Unpublished5 Surviving Wix-supplied unpublication dates grouped by the month in which unpublication was stored.
Unpublished monthly activity.

Ratings describe currently preserved Reviews grouped by their original Review dates. Unpublished activity uses surviving Wix-supplied unpublication dates. Switch to Table for exact numbers.

App Market Index archive

Review list

Browse preserved published and unpublished Reviews.

These are preserved App Market Index Review rows. They are separate from the current official Wix marketplace summary shown above, and publication labels describe the state currently stored by App Market Index. About this archive

  1. lyndalogan0
    4.0

    Error, but helpful support

    In spite of not wanting non-subscribed people from Wix to come over into Mailchimp when the integration was first set up, we got a few hundred of them that leaked across slowly over a couple days. It was easy to get customer support, and Sher suggested a fix that I will implement if the problem comes back. For now it seems to be ok.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  2. moissanitebyg9
    4.0

    Too early to say

    Seph really tried to help me, and I appreciate the thorough and kind approach! Too early to say if it will work or not.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  3. richterbc
    4.0

    Helpful support, but a real integration gap

    Cyrus was responsive, patient, and walked me through the options clearly (Predictive Segmentation vs. Automated Journeys) without rushing me into a decision. He gave concrete, actionable steps for setting up a tagging automation and pointed me to useful documentation afterward. The one real limitation: the Wix-Mailchimp integration does not natively map product categories to Mailchimp tags. I wanted contacts synced from Wix to be auto-tagged by what product category they purchased (e.g. worksheets vs. other products), and Cyrus confirmed this isn't possible out of the box — you can only trigger a generic tag on "purchased any/specific product," not by category. For a store with multiple product types, this is a meaningful gap since it means manually building a separate automation per product rather than one rule that reads category data directly. Support was good; the underlying integration capability is more limited than I expected going in.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  4. alexkadams
    4.0

    Nadz was great

    Hello, Mailchimp is not very intuitive, and Nadz was very helpful in answering my questions. I appreciate the personal help a lot.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  5. michaelsemeniukcd
    4.0

    Good App Integration

    The MailChimp app integration is good, it has some quirks which is to be expected when working cross-platform. Overall it is working as needed but could do with a bit more customisation. I will note I am using a free plan, so the experience matches my expectations. The best part of the experience is the customer service. Lance was very helpful guiding me through the set up when things were not working quite as expected, and has solved the issue I was experiencing.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  6. karenhunt484
    4.0

    Help with Meta pixel

    Mary was very responsive and patient in helping me sort through issues related to Meta pixel. Her help was very much appreciated since help was not readily available via Meta itself.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  7. artdesignmarketing
    4.0

    Solid support from Rhedd

    Rhedd was extremely patient and supportive. If it were just him I'd give 5 stars, but I still find the connection between Mailchimp and other platforms to be confusing and seemingly unnecessarily complex. But maybe that's just me. Anyway, Rhedd was great!

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  8. richardeves
    4.0

    Helpful support

    Rhedd Lorenz was very helpful.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

  9. tentruewords
    4.0

    Not bad once I figured it out

    It took a while to figure out how to make this integration work, but I really appreciate that it adds people to my MailChimp contacts as soon as they sign up for an event on Wix. The one drawback is that it automatically marks contacts as Non-subscribed (including contacts which were already in MailChimp), which means you have to go into each contact's profile and change that setting before you can send them a MailChimp campaign or email. The integration loses a star for that. That said, Dean in Customer Care walked me through exactly what I had to do. If I were rating him, he would get 10 stars.

    Other reviews by this reviewer1 total

    2 reviews across 2 apps 0 unpublished

    1. 2.0

      Developer: Wix

      not as advertised

  10. danstamm
    4.0

    It just takes time

    Mailchimp does the job. It just takes tome to acclimate to the many menu options, etc. Thanks to RAFF from Wix for ensuring my connection was made.

    Other reviews by this reviewer0 total

    1 reviews across 1 apps 0 unpublished

    No other stored Reviews for this reviewer.

Plan comparison

Pricing & Plans

External pricing
External pricing

Free

External pricing

External pricing

Custom pricing

Essentials

Starts at $13

Custom pricing

Everything in Free, plus: Marketing Automation Flows Email Templates A/B Testing 24/7 Email & Chat Support and more

Custom pricing

Everything in Free, plus: Marketing Automation Flows Email Templates A/B Testing 24/7 Email & Chat Support and more
Custom pricing

Standard

Starts at $20

Custom pricing

Everything in Essentials, plus: Marketing Automation Flows Send Time Optimization Behavioral Targeting Multivariate Testing Dynamic content Personalized product recommendations Send Time Optimization Customer lifetime value and purchase likelihood Email and Chat Support Personalized Onboarding and more...

Custom pricing

Everything in Essentials, plus: Marketing Automation Flows Send Time Optimization Behavioral Targeting Multivariate Testing Dynamic content Personalized product recommendations Send Time Optimization Customer lifetime value and purchase likelihood Email and Chat Support Personalized Onboarding and more...