Product Options & Variant
- Verified by Wix
- Wix Campaign
Product media
Screenshots
1 of 5
Overview
About this App
Build an unlimited number of custom product options, product variants, variants options Create unlimited custom options in minutes – no code needed. Use swatches, dropdowns, checkboxes, text fields & more to personalize shopping journeys. Boost sales with add-on pricing, upsells & smart conditional logic. Seamlessly sync with orders, emails & packing slips for easy tracking and fulfillment. Your customer will be happy to pay a small extra amount for a custom option to have the most satisfied product. Mobile-optimised and backed by real humans 24/7.
What the listing highlights
- Add unlimited product options – text, swatch, dropdown & 20+ more types
- Conditional Logic: Show product options based on selections
- Price & Product Add-ons: Link custom options to specific products for upselling
- View custom options for all your customer orders
Reviews
Official Wix marketplace summary
Wix Marketplace feedback
Review intelligence
App Market Index summaries derived from currently preserved Wix Review rows. The selected period affects only Review activity and Ratings; replies, publication state, and Review patterns describe the overall preserved dataset.Review activity, rating distribution, stored replies, publication state, and App Market Index review-pattern signals.
Calculated as of
Review activity
Reviews whose original Wix Review date falls in the selected elapsed-day period, compared with the immediately preceding equal period. Each paired bar represents the same relative part of both periods.Reviews in selected period
0 −1 (−100%) vs previous 30 days0 Reviews in the selected 30 days and 1 in the previous 30 days.
Stored replies
Reply coverage is the percentage of 13 preserved Reviews with at least one stored reply. Median and P75 use 3 Reviews with valid dated stored replies. Reply authorship is not inferred.- Stored replies
- 3
- Reply timing
- More data needed
Stored publication state
Current stored state across 13 preserved Reviews. A Review may remain preserved after it is no longer published by Wix.- Published
- 13 100%
- Unpublished
- 0 0%
- Unknown
- 0 0%
Review pattern signals
Automated App Market Index classifications, not proof of manipulation. Ordinary strength uses published 5-star Reviews. Suspicious unpublished is a separate signal for stored unpublished 5-star Reviews; an App can carry both kinds of evidence.- Suspicious 0 of 7 stored published 5★ Reviews.
- 0 0%
- Very suspicious 0 of 7 stored published 5★ Reviews.
- 0 0%
- Extremely suspicious 0 of 7 stored published 5★ Reviews.
- 0 0%
- Suspicious unpublished 0 of 13 preserved Reviews. Any stored unpublished 5-star Review qualifies independently; no cross-App relationship is required. The reason for unpublication is unknown.
- 0 0%
Review timeline
Visualize Review volume and rating mix over time, plus Review-pattern activity.
- Active months
- 6
- Peak Review month
- Apr 2026 · 4
Review volume
Reviews are grouped by original Wix Review month. Rating colors use each Review's currently stored rating. Hover a column for exact monthly counts.Ratings describe currently preserved Reviews grouped by their original Review dates. Unpublished activity uses surviving Wix-supplied unpublication dates. Switch to Table for exact numbers.
Timeline data table
| Month | Reviews | Rating | Suspicious | Unpublished | |||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| 5 stars | 4 stars | 3 stars | 2 stars | 1 star | Suspicious | Very | Extremely | Unpublished | |||
| Nov 2025 | 2 | 1 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| Dec 2025 | 2 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Jan 2026 | 3 | 2 | 0 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Feb 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Mar 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Apr 2026 | 4 | 2 | 1 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
| May 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Jun 2026 | 1 | 1 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Jul 2026 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 | 0 |
| Aug 2026 | 1 | 0 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 0 |
App Market Index archive
Review list
Browse preserved published and unpublished Reviews.These are preserved App Market Index Review rows. They are separate from the current official Wix marketplace summary shown above, and publication labels describe the state currently stored by App Market Index. About this archive
- idkerryc
So many things are broken including the Add to Cart Button
This app would be amazing if all its features work but many do not. Developer has not responded. Don't waste your money. Super disappointing.
- karentenn
Excellent Support
Wix is a pain in the butt in that you cannot have options like other products that do not affect price or inventory. I make everything to order, so stain colour does not affect my stock. Because I have others that affect the price, their only option is a text box, which is unacceptable, and they do not appear to be adding modifiers to the regular editor anytime soon if ever. At first, I was having issues with the Font Size, and also the options box was showing up under quantity, so it was an issue. I took the trial and the developer worked until they got both to work. This was a big conversion issue for me as I had 18 stain options, so being able to resolve this and only having to add this same option once to my products with stains. I have paints as well - will just have 2 option fields to have to work with. Thank you so much for your help.
Stored reply
Thanks again, Karen, for your patience while we worked through the issues, and for giving the app a try.
- stevenliekens1
Excellent app with great support
Product Options & Variant is an excellent app. It offers a lot of flexibility for managing product options and variants. What really stands out is the support: the developer responds almost immediately whenever something goes wrong and provides a fast and effective solution. Highly recommended.
Stored reply
Thank you so much for the kind words! I’m really glad you’re finding the app flexible and useful. Providing fast and reliable support is a top priority, so it means a lot that you noticed.
- admin739631
Having issues on second product page
UPDATE*** - The support team came back very quickly and guided me through to resolution. Well done team! I have multiple different product pages (categories). My product variants display on one of my product pages, Great. But this plugin does not apply to a second product page. Please can someone get help? Im not sure if the code needs applying to second product page. I intend to have many more product pages
- ezeokekeremigius
Been looking for something like this for quite some time
Plan comparison
Pricing & Plans
Pro
$12 / month
$144 billed yearly Save 20% yearly$15 / month
- 12 Option Types
- Image/Color Dropdown
- File Upload (up to 20MB)
Plus
$20 / month
$240 billed yearly Save 20% yearly$25 / month
- All Option Types
- Image/Color Dropdown & Swatch
- Multiple File Uploads
Detailed App featuresCompare all 5 structured features
| Feature | Paid planPro | Paid planPlus |
|---|---|---|
| 24/7 Live Chat Support | Included | Included |
| Conditional Logic | Included | Included |
| 12 Option Types | Included | Not included |
| Advance Style Customization | Not included | Included |
| All Option Types | Not included | Included |