Omnisend Email Marketing & SMS

By Omnisend

Recover lost sales, grow and engage audience

Wix marketplace
  • Wix Choice
  • Wix Campaign
  • Wix Related App
  • Wix Team Pick
  • Wix Highly Promoted

Wix marketplace collections

All visible and hidden collection assignments stored for this App.

  • Editor_3 popup Related Apps editor-3-popup-related-apps
  • related-apps-bookings related-apps-bookings

Other

  • Product page USA with Omnisend product-page-usa-with-omnisend
  • Settings communication settings-communication
  • supported by wix studio supported-by-wix-studio
  • Wix Choice wix-choice Visible
  • Product page no USA - Omnisend product-page-no-usa---omnisend
  • SMS and Email Communications bookings-communication
  • Random Test random-test
  • Calendar Page calendar-page
  • Meetings-integrations meetings-integrations
  • Apps Enterprise apps-enterprise
  • Headless Whitelist headless-whitelist
  • Holiday Prep Essentials holiday-sale-must-haves
  • Apps for Bookings ed3-related-bookings
  • Marketing ecom marketing-ecom
  • Bookings Apps (E3) ed3-business-apps
  • Bookings Apps page bookings-apps-page
  • Wix Stores Catalog V3 wix-stores-catalog-v3
  • Marketing Integrations marketing-integrations
  • Enterprise Apps enterprise-apps Visible
  • Verified verified
  • Cactus Eli cactus-eli
  • Marketing and Conversion Tools bookings-marketing-conversion
  • supported by editorx supported-by-editorx
  • rubi rubi
  • Strategic apps search strategic-apps-search
  • Picasso - WhiteList picasso-white-list
  • Team Picks team-picks-vib
App Market Index analysis No public analysis badge
Rating
Rated 3.75 out of 5 from 147 reviews.
Pricing Free plan available
Marketplace Currently listed

Overview

About this App

What is Omnisend? 1. Recover lost sales and improve customer engagement with automated marketing messages: ✓ Cart Abandonment ✓ Checkout Abandonment ✓ Welcome series 2. Send automated and loyalty-building emails & SMS at every booking touchpoint: ✓ Booking Confirmed ✓ Booking Rescheduled ✓ Booking Canceled ✓ Booking Reminders 3. Drive more sales and bookings with email & SMS marketing campaigns ✓ 250+ designer-made and fully customizable email templates ✓ Out-of-the-box contact import from your account ✓ Full control of send time & delays ✓Your number for SMS messages 4. Grow your email & SMS subscriber list with forms ✓Collect subscribers with smart tools like popups, wheel of fortune, and signup box ✓Show signup forms at different moments, like when a customer is about to leave the website ✓Professional-looking & customizable form templates ✓All forms are fully compliant to gain marketing consent 5. Access all Omnisend’s features free of charge and upgrade as you grow ✓ Reach up to 250 contacts ✓ 500 emails per month ✓ One-off $1 SMS credit (up to 60 SMS) Note: We currently don’t support Courses.

What the listing highlights

  • One-click integration. Send your first email or SMS in just a few minutes
  • Recover lost sales and improve customer engagement with automated messages (Cart Abandonment, Checkout Abandonment and Welcome series)
  • Avoid no-shows with automated email & SMS at every booking touchpoint: when it gets confirmed, cancelled, rescheduled, or approaching
  • Choose from 250+ designer-made templates for your email campaigns, all tailored to your brand

Developer-written tags

  • sms
  • marketing
  • email
  • popup
  • forms

Additional product media

Promotional media

Omnisend Email Marketing & SMS banner
Banner

Videos

Reviews

Official Wix marketplace summary

Wix Marketplace feedback

Official published marketplace Reviews
Rated 3.75 out of 5 from 147 reviews.
  1. 5 stars
    75.5% 111 reviews
  2. 4 stars
    4.1% 6 reviews
  3. 3 stars
    1.4% 2 reviews
  4. 2 stars
    3.4% 5 reviews
  5. 1 star
    15.7% 23 reviews

Review intelligence

App Market Index summaries derived from currently preserved Wix Review rows. The selected period affects only Review activity and Ratings; replies, publication state, and Review patterns describe the overall preserved dataset.

Review activity, rating distribution, stored replies, publication state, and App Market Index review-pattern signals.

Calculated as of

Review activity

Reviews whose original Wix Review date falls in the selected elapsed-day period, compared with the immediately preceding equal period. Each paired bar represents the same relative part of both periods.

Reviews in selected period

0 −1 (−100%) vs previous 30 days

0 Reviews in the selected 30 days and 1 in the previous 30 days.

Review activity comparison.

Ratings in selected period

Current stored ratings for Reviews whose original Wix Review date falls in the selected elapsed-day period. Counts and percentages use only Reviews with a stored 1–5 star rating.
Average rating Previous-period average unavailable
Sample size 0

No stored Reviews in this period

Stored replies

Reply coverage is the percentage of 169 preserved Reviews with at least one stored reply. Median and P75 use 145 Reviews with valid dated stored replies. Reply authorship is not inferred.
Stored reply rate.
Stored replies
145
Median first reply
2.3 days
P75 first reply
5.3 days

Stored publication state

Current stored state across 169 preserved Reviews. A Review may remain preserved after it is no longer published by Wix.
Stored Review publication state distribution.
Published
146 86.39%
Unpublished
23 13.61%
Unknown
0 0%

Review pattern signals

Automated App Market Index classifications, not proof of manipulation. Ordinary strength uses published 5-star Reviews. Suspicious unpublished is a separate signal for stored unpublished 5-star Reviews; an App can carry both kinds of evidence.
Review pattern signal counts.
Suspicious 0 of 110 stored published 5★ Reviews.
0 0%
Very suspicious 0 of 110 stored published 5★ Reviews.
0 0%
Extremely suspicious 0 of 110 stored published 5★ Reviews.
0 0%
Suspicious unpublished 0 of 169 preserved Reviews. Any stored unpublished 5-star Review qualifies independently; no cross-App relationship is required. The reason for unpublication is unknown.
0 0%

Review timeline

Visualize Review volume and rating mix over time, plus Review-pattern activity.

Active months
45
Peak Review month
Jun 2022 · 16

Review volume

Reviews are grouped by original Wix Review month. Rating colors use each Review's currently stored rating. Hover a column for exact monthly counts.
Ratings
Monthly stored Reviews split by rating.

Review intelligence over time

Each lane has its own scale so low-volume evidence remains visible. Hover a mark for the exact monthly count. Pattern classifications describe current stored analysis grouped by original Review month.
Unpublished23 Surviving Wix-supplied unpublication dates grouped by the month in which unpublication was stored.
Unpublished monthly activity.

Ratings describe currently preserved Reviews grouped by their original Review dates. Unpublished activity uses surviving Wix-supplied unpublication dates. Switch to Table for exact numbers.

App Market Index archive

Review list

Browse preserved published and unpublished Reviews.

These are preserved App Market Index Review rows. They are separate from the current official Wix marketplace summary shown above, and publication labels describe the state currently stored by App Market Index. About this archive

  1. flagfamfc
    5.0

    Support Team did Great

    I was looking for help with cleaning up my contact list and resuming the ability to email my audience, Kayque was extremely straight to the point and very helpful!

    Stored reply

    1. Reply

      Being straight to the point is exactly what you need when you're trying to get back to emailing your audience. Glad the list cleanup went smoothly - a clean contact list makes a real difference in deliverability and results. Really appreciate you taking the time to leave this - we're always here when you need a hand.

  2. akanksha685
    5.0

    Pretty Helpful

    The support team was great and assisted us well.

    Stored reply

    1. Reply

      Really appreciate you sharing this! The support team is there to make sure things don't slow you down, and it sounds like they did exactly that. We're here whenever you need us.

  3. martatopolska
    1.0

    Big disappointment

    Very disappointing experience with Omnisend. Some of my clients weren’t receiving emails, and there were constant issues when trying to edit text in campaigns. The platform feels buggy and unreliable, especially for something businesses depend on daily.

    Stored reply

    1. Reply

      Thank you for sharing your experience. We're sorry to hear things didn't go as expected - deliverability issues and a buggy editing experience are exactly the kind of issues that can't be left unresolved when your business depends on it. We'd genuinely like to look into what happened, but we haven't been able to identify your account based on the information in your review. Without being able to dig into your account, we can't properly address what went wrong. If you’re open to it, please reach out to us at support@omnisend.com or through the in-app chat. Once we can identify your account, we can investigate the delivery challenges and the campaign editor behavior you experienced, work closely with you to better understand what happened, and provide the guidance and support needed to help restore confidence in your experience with our platform.

  4. rushcreations
    1.0

    Does not work.

    I contacted Omnisend so many times to let them know that my customers were not receiving the discount code when subscribing to the site, but I was never able to solve the problem, even though I contacted them so many times. I did inform them so many ways.

    Stored reply

    1. Reply

      Thank you for taking the time to share your feedback. We're sorry to hear about the difficulties you experienced with the discount code setup, and we understand how important it is for your welcome flow to function properly. After reviewing your account and testing the automation, we found that it's functioning correctly and delivering emails as expected. However, the discount code wasn't displaying because it needs to be created in your Wix store first and then added to the email content block. Our senior support specialist has reached out directly with detailed steps and screenshots showing how to complete this setup, along with recommendations to optimize your workflow and improve deliverability. We're sorry if our previous communication didn't make the solution as clear as it should have been. We'd genuinely appreciate the opportunity to help you get this working smoothly, and our team is here to support you through every step.

  5. adorishous
    2.0

    Wish I'd known it deosn't sync products

    Spent a couple of hours setting everything up, and started building emails to find that you can only sync products on dynamic emails manually with WIX. So, as an e-commerce site, this is pretty useless for email automation to build sales. Glad I only paid for one month, I guess.

    Stored reply

    1. Reply

      Thank you for taking the time to share your experience with us. We completely understand how frustrating it must have been to discover this limitation during the setup process, and we’re sorry that it impacted your workflow. You’re absolutely right that our Wix integration currently syncs contact data only. Order history and product data are not supported at this time. While this is highlighted in our documentation, we understand how this can be disappointing for e-commerce use cases. Expanding this integration is something our team is actively working on. In the meantime, as a workaround, you can add products via the Omnisend API to gain more flexibility with automated emails. If you’d like, our support team would be happy to walk you through the setup and help find the best approach for your needs. We weren’t able to locate your account from this review, so please reach out via in-app chat or support@omnisend.com, we’d really appreciate the chance to assist you further.

  6. NurtureandSecure
    1.0

    Very un-user friendly

    If you're goal is to set it up and use it with little to no help, this is not the platform for you. Very confusing to use.

    Stored reply

    1. Reply

      Thank you for taking the time to share your experience. We’re sorry to hear that your first impression of the platform felt confusing, and we understand that getting familiar with a new platform can feel overwhelming at first. Omnisend is designed to be intuitive, with guided setup steps and built-in templates to help users get started more easily. That said, we recognize that everyone’s workflow and expectations are different, and feedback like yours helps us identify where the experience could be clearer or easier to navigate. After reviewing your feedback, our team reached out to better understand what specifically felt difficult during the setup process. Our goal is to support you in getting the most out of the platform, whether that means reviewing your account together, answering any questions, or guiding you through the setup step by step. If you’re open to it, we’d be happy to walk through this with you and help turn the experience around.

  7. houlejessy
    5.0

    Super!

    Je n'ai jamais réussi à connecter l'application avec mon compte. L'équipe d'Omnisend a résolu mon problème. Merci tellement pour l'aide! Je suis plus que ravie!

    Stored reply

    1. Reply

      Merci beaucoup pour vos mots chaleureux ! We’re so happy our team could help you get connected and that everything’s working smoothly now. Your excitement means a lot — we’re thrilled to have you with us!

  8. amanda23601
    5.0

    not good

    not great to use, very unfair

    Stored reply

    1. Reply

      Thank you for the 5-star rating, though we noticed your comment suggests you didn’t have the best experience. We’d truly appreciate the opportunity to better understand your experience and offer any support you need. Whether something felt unfair or difficult to use, our team is here to help. Please don’t hesitate to reach out via in-app chat or email us at support@omnisend.com — we’d love to work through it together.

  9. majatomc
    5.0

    Works well and the support team is the best one!

    I think a person has to get used to the system and then it works well. And the best things is - when you have a question a support team is always there to help you. Honestly, one of the best support teams I haven seen! :)

    Stored reply

    1. Reply

      We completely understand it can take a little time to get comfortable with a new system, so it’s fantastic to hear you’re finding your rhythm. And your words about our support team? That’s exactly what we aim for every day — always there when you need us.

  10. robe916
    1.0

    Platform Mystery

    Extremely hard platform to use with basically no assistance. I'll look at Brevo

    Stored reply

    1. Reply

      We’re truly sorry to hear that your experience with Omnisend has been frustrating. That’s the opposite of what we aim for. We’d really appreciate the chance to better understand what made the platform difficult to use — was it something specific during setup, navigation, or a particular feature? Our customer support team is available via the in-app chat or by email at support@omnisend.com, and we’d love to help clarify any confusion or challenges you’ve encountered. If we could, we’d walk through the platform with you step-by-step. If you’re still open to it, we’re here to support you and make things right.

  11. ielhm0
    1.0

    Did not integrate into wix bookings in Austria, July 2025

    Despite having configured all the visible settings from the website of omnisend the integration with the wix did not work properly. I surrended and unsupscribe from the following month. Though I kept receiving email from omnisend, tried to unsubscribe like 3 times within 10 days - still receiving them so not even "unsubscribe" function worked. Luckilly I am using alias email and can permanently deactivate an alias - this works against undesired mailing lists.

    Stored reply

    1. Reply

      We're really sorry to hear about your experience — that’s definitely not the kind of journey we want anyone to have with Omnisend. Unfortunately, we weren’t able to identify your account based on this review, but we’d truly appreciate the opportunity to look into what went wrong. If you could reach out to us at support@omnisend.com, our team would be happy to investigate the integration issue further and understand what might have caused the problems on Wix. We’d also love to check the emails you were receiving and make sure they stop for good — you deserve full control over your inbox, and we take that seriously. Your experience matters to us, and we'd really like the chance to make it right.

  12. sacredrootswellness
    5.0

    I was really struggling with set up and am so grateful for the support received today

    Stored reply

    1. Reply

      We know setup can be tricky at times, and it means a lot to hear our team made the difference. Thanks for your kind words — we’re always here if you need a hand.

  13. ebidmart
    5.0

    Really likes it

    Very nice app and easy to use.

    Stored reply

    1. Reply

      So glad to hear you're enjoying it! We’re all about keeping things simple, smooth, and built to help you grow your business — thanks for sharing!

  14. contact856291
    1.0

    BEWARE: Does not work for sending SMS to customers

    I spent countless hours building out automations on Omnisend, partly because of this native Wix Integration. I noticed that none of the SMS messages in my omnisend flows where being sent. Upon speaking with support they informed me that it is up to me to make sure that the phone numbers being sent from wix are in international format...I explained to support THAT THIS IS IMPOSSIBLE IN WIX, and therefore needs to be handled by this integration. Customers enter phone numbers however they want, and there is no option in wix at checkout to make them input it in international format. Therefore this integration should be handling formatting the numbers into that format before passing to omnisend. They said they can't help me. Why create an integration THAT DOES NOT WORK for SMS?

    Stored reply

    1. Reply

      Thank you for sharing your experience. We’re sorry for the frustration you’ve encountered and appreciate you bringing this to our attention. You’re correct that phone numbers need to be in international format for SMS to send successfully. Wix’s current setup doesn’t enforce this at checkout, which can cause delivery issues. While it may seem simple to reformat numbers automatically, it’s technically complex — phone numbers don’t always match the customer’s location, making it risky to apply country codes by default, which is preventing us from reformatting phone numbers on our end. We understand this isn’t ideal. At present, the best practice is to add a checkout note asking customers to enter their numbers in international format to help ensure successful delivery. We genuinely value your feedback — it highlights important challenges. Please reach out if you’d like help setting this up or have further questions.

  15. tmcfaddinsolomon
    1.0

    COMMUNICATON.

    It seems like we keep mis-communicating. I don't think you're bad people, but I can't seem to understand your process. You said it takes 5 days for clearance of sending Text messaging. I don't know understand.

    Stored reply

    1. Reply

      Thank you for taking the time to share your feedback. I’m truly sorry to hear that communication hasn’t been clear — it’s never our intention, and we appreciate you raising it. Unfortunately, without more context, we weren’t able to identify your case to review the conversation and better understand where the misunderstanding arose. We assume you’re referring to the toll-free number (TFN) verification process, which can take up to 5 business days for approval or denial. If denied, we provide a detailed explanation of the reason and steps you can take if re-submission is possible, along with full support to guide you through it. If you haven’t been in touch with support yet, we kindly invite you to reach out via in-app chat or email at support@omnisend.com. Please share the feedback you’ve mentioned here — we’d be happy to clarify any unclear points and assist with your TFN verification needed to send SMS to U.S. recipients.

  16. heysisterinc
    1.0

    Horrible

    Omnisend charged me immediately but I could not use the service for up to five business days until verification is complete. The verification is on a toll-free number that they supply. Then after the five-business days, they say that it cannot be used in the US. I asked for this service to be cancelled and for a refund and was told that they do not refund and had to have someone call me to cancel. I have never had to wait to cancel a subscription before, I am always able to cancel on the platform. RED FLAG. DO NOT USE THIS COMPANY. THEY WON'T REFUND FOR A PRODUCT THEY SAY WE CANNOT USE AND WON'T CANCEL OUR SUBSCRIPTION!!! The positive reviews are questionable because their customer service is useless and now I have to dispute this with the bank. If this company was solid, they wouldn't mind refunding when you cannot use their platform nor cancel the subscription due to the same. Horrible!!! NO STARS!

    Stored reply

    1. Reply

      Thank you for sharing your feedback with us, we’re sorry to hear about your experience. At Omnisend, to send SMS messages to the U.S., users must complete a Toll-Free Number (TFN) verification as required by U.S. law. This process typically takes up to five business days. Your TFN verification was rejected due to a missing TCPA-compliant SMS opt-in form on your website. Our support team promptly provided instructions to correct this and resubmit. Please note, Omnisend acts as a mediator with the toll-free aggregator. Your SMS credits remain available and could be used for non-U.S. recipients immediately. Once a compliant opt-in form is in place and TFN verified, you’ll be able to market in the U.S. as well. As for cancellation, it can be completed directly in the platform, as our support team explained. We appreciate you bringing your concerns to our attention, and we remain committed to supporting you should you decide to move forward with your SMS marketing efforts.

  17. brettkjoyce
    5.0

    Its great!

    Stored reply

    1. Reply

      Great? We’ll take it! 🙌 Thanks for the love — we’re glad Omnisend is working well for you!

  18. theskinqueenstudio
    5.0

    Good program and even better customer service

    Omnisend makes automations so easy. Chaymae and the support team were super helpful!

    Stored reply

    1. Reply

      We’re so glad to hear Omnisend is making automations easy — and that our support team had your back when you needed it! 🙌 Thanks for the kind words and for being part of the Omnisend community!

  19. naatoandco
    5.0

    Amazing app!!

    You get so much done so fast and it is so easy to use. You have the tutorials videos to help you and guide you if you need help. I highly recommend this app for all sort of campaign and marketing.

    Stored reply

    1. Reply

      Getting so much done so fast? 🚀 That’s what we love to hear! The tutorials are there whenever you need them, and so are we. Thanks for the kind words and the recommendation!

  20. kamilaburchart5
    5.0

    Excellent Product

    I absolutely love this product! It’s super easy to use and packed with so many great options. It really has everything you need to kickstart your marketing efforts. Plus, the customer service is top-notch! Baka and the whole team are incredibly friendly and always ready to help.

    Stored reply

    1. Reply

      A product you absolutely love? Now that’s the kind of feedback that makes our day! 🎉 We’re so glad Omnisend is giving you the tools to elevate your marketing, and huge shoutout to Baka and the team for always being there when you need them. Thanks for the love!

Plan comparison

Pricing & Plans

Free plan available
External pricing

MONTHLY - FREE

External pricing

External pricing

  • Access Everything - no credit card
  • 500 emails/mo
  • One-off $1 SMS credit (up to 66 SMS)
Custom pricing

MONTHLY SUBSCRIPTION

SMS from $10

Custom pricing

Custom pricing

  • $10 for SMS or MMS
  • Auto upgrade options & rolled over SMS
  • Dedicated SMS number
Custom pricing

STANDARD

Email from $16

Custom pricing

Custom pricing

  • Access Everything
  • 6,000 emails/mo
  • One-off $1 SMS credit (up to 66 SMS)
Custom pricing

PRO

Email & SMS from $59

Custom pricing

Custom pricing

  • Access Everything
  • UNLIMITED EMAILS
  • $59 SMS/mo (anywhere up to 3,993 SMS)